sign grafx group

SIGN DESIGN * PRODUCTION
INSTALLATION * REPAIR

50 Terrace View, Easthampton, MA 01027
Tel: 413-527-4282 - www.Sign-Grafx.com


PLANNING YOUR SIGN PROJECT DESIGNING YOUR OWN SIGN LOCAL SIGN REGULATIONS
CHOOSING YOUR SIGN SAFETY TIPS FILE FORMATS & TRANSMISSION
PRICE RANGES SIGN MAINTENANCE

Tips: Logo & Sign Design

Designing your own logo or sign may seem deceptively simple, but your business and your advertising investment deserve serious attention. Your sign needs to reflect the finest image you can devise. Every element is essential, including size and shape, materials, colors, tone and contrast, lettering styles, layout, position and installation. We advise that you take the time to list the many, even conflicting, facets of the image you wish to project. A site visit from a member of our staff to take in the surroundings of your storefront can be essential to finding an appropriate design. Sign-GrafX's creative expertise can be very efficiently focused in turning your list into one or more possible solutions. Our work may seem intuitive or inspired in its simplicity, but it is never easy, irrational or unconscious.

With the increasing popularity of desktop publishing, we at Sign-GrafX occasionally receive sign or logo designs done by customers and their friends. Unfortunately, issues of legibility and scale are often forgotten. A design that seems attractive on paper may prove to be ineffective signage. Be prepared to spend time and effort to get the quality design you deserve.